JSC Anor Bank announces a tender for consulting services related to the development, design, and implementation of a customer loyalty ecosystem.

JSC Anor Bank announces a tender for consulting services related to the development, design, and implementation of a customer loyalty ecosystem.

The goal of the project is to create a modern loyalty system aimed at increasing customer engagement, expanding the use of banking products, and building long-term relationships with customers.

Scope of the Tender

The services to be provided include the following:

1. Current State Analysis (AS-IS)

analysis of existing loyalty programs and marketing activities of the bank

analysis of customer segments and user scenarios

review of international best practices and competitive landscape

2. Development of the Loyalty Ecosystem Concept (TO-BE)

development of a loyalty program strategy

design of bonus, cashback, gamification, and reward mechanisms

development of customer journeys and user scenarios

3. Architecture and Technology Model

development of the target architecture of the loyalty system

definition of integrations with banking systems and digital channels

recommendations for selecting a technological platform

4. Implementation and Scaling Plan

development of the implementation roadmap

definition of key performance indicators (KPI)

recommendations for pilot launch and further scaling

Requirements for Participants

Companies with experience in the following areas are invited to participate:

development and implementation of loyalty programs

consulting in CRM, CDP, and customer ecosystems

projects in banking or fintech sectors

development of customer experience (CX) strategies

Submission of Proposals

Interested companies may submit commercial proposals including:

description of the proposed methodology and project approach

experience in similar projects

project team and key experts

service cost and project timeline

JSC Anor Bank reserves the right to request additional information and conduct negotiations with tender participants.

Terms of Cooperation

With successful commercial proposals, a service agreement will be concluded with post-payment terms.

Contact Information

Call center number: 1290

Internal staff numbers:

Azimov S. — 1250

Email:

TenderAnorbank@anorbank.uz

ANORBANK@exat.uz

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